Privacy Policy

1. Introduction

Alpodo ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, use our interactive tools (such as ROI calculators and maturity assessments), or join our waitlist.

Data Controller: Alpodo is the Data Controller

Contact Email: hello@alpodo.com

2. Information We Collect

We collect data in two ways: information you provide directly to us and information automatically collected via technology.

A. Information You Provide

• Identity Data: First name, last name, job title, and company name.
• Contact Data: Business email address.
• Assessment & Operational Data: When you use our "Maturity Assessment," "ROI Calculator," or "Stack Scoring" tools, you may input data regarding your firm's current software spend, team size, and operational friction points.
• Communications: Feedback, survey responses, and waitlist applications.

B. Information Automatically Collected

• Usage Data: How you interact with our website (pages visited, time spent).
• Technical Data: Internet Protocol (IP) address, browser type and version, time zone setting, and device type.

3. How We Use Your Information

We use your data for the following specific purposes:

• To Provide the "Pilot" Services: To calculate your specific ROI or Maturity Score and email you the results/report.
• Benchmarking & Product Improvement: We use anonymized and aggregated "Assessment Data" to build market maps, calculate industry averages, and improve our "Stack Scoring" algorithms.

Note: We will never publish raw data that identifies your specific law firm without your explicit consent.

• Communication: To send you the specific resources you requested (e.g., the PDF report) and updates regarding the Alpodo platform launch (if you opted in).
• Legitimate Business Interests: To analyze the effectiveness of our marketing and ensure the security of our website.

4. Legal Basis for Processing (UK/EU GDPR)

We process your personal data under the following legal bases:

• Consent: When you actively tick a box to join our waitlist or receive a newsletter.
• Contract/Performance: When you use a calculator tool, we process your data to deliver the result you requested.
• Legitimate Interest: To improve our services, prevent fraud, and maintain network security.

5. Data Sharing and Disclosure

We do not sell your personal data to third parties. We may share data with:

• Service Providers: Third-party vendors who provide infrastructure, analytics, and email delivery services (e.g., Google Analytics, CRM providers, Web Hosting) bound by confidentiality agreements.
• Legal Compliance: If required by law, regulation, or legal process.

6. International Transfers

If you are accessing Alpodo from outside the UK/EEA, please note that your information may be transferred to, stored, and processed in the United Kingdom. We ensure appropriate safeguards are in place (such as Standard Contractual Clauses) to protect your data.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes we collected it for.

• Priority Access Data: Retained until you unsubscribe or the relevant product features are live and we invite you to join.
• Operational Data: Aggregated and anonymized indefinitely for statistical analysis; raw identifiable input data is deleted or anonymized after 12 months or upon request.

8. Your Rights

Under data protection laws (including GDPR), you have the right to:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request correction of inaccurate data.
• Deletion: Request "the right to be forgotten."
• Withdraw Consent: Opt-out of marketing communications at any time.

To exercise these rights, please contact us at hello@alpodo.com.

9. Cookies

We use cookies to analyze website traffic and improve user experience. By using our website, you consent to our use of cookies in accordance with this Privacy Policy.